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It seems that MSN Search is doing more and more changes. Two weeks ago, MSN announced that they introduced a new Live Search “relevant, faster and easier to use”. They offered us a press release and a fact sheet containing all changes made.

A few days ago, MSN announced again new and improved product results in web search, and a MSN shopping update. More relevant results, reduced spam and a bigger index.

Here is a screenshot of their new appearance:

I, personally like the old one with cooler blue/green colours. The new fonts and colours resemble a lot Yahoo’s and Google’s. So, MSN wants to go with the flow and align to Yahoo and Google tendencies.

What I really like is the way MSN Image search behaves. You scroll down to the last result, and more results appear, scroll down again, and the AJAX works one more time and shows you more images.

The war continues and Yahoo (who previously launched Search Assist) upgrades its search experience and adds multimedia content in results. Yahoo is attempting to drive more search traffic via its homepage – one of the web’s most popular destinations.

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