Maki from DoshDosh has a great, as usual, article about content development strategies.
The type of content you produce influences the popularity and profitability of your website. People will often subscribe to and read blogs that are well-written and informative or entertaining.
Content should be considered a part of your overall master-plan and not just an isolated necessity or discipline. You don’t structure your articles simply to please a group of transitory visitors. There are many other larger factors involved.
It is not as simple as simply producing information that is relevant to your site theme or creating resource pages to fulfill the keywords used by search engine visitors to find your site. Content is more more powerful and it can be used to develop entire breeds of new audiences/customers from the existing crowd.
Once a week or so we send an email with our best content. We never bug you, we just send you our latest piece of content.
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