Active Analytics is a WordPress-tailored analytics plugin, privacy-enhanced, lightweight solution for tracking what really matters.
Get all the important stats on one single page. No training necessary.
Bloated analytics scripts can slow down your website. Active Analytics adds <1 KB page weight.
Built with privacy of your visitors in mind. No need to annoy them with a cookie/GDPR consent banner. No cookies and no sessions.
Active Analytics is a WordPress-tailored analytics plugin, privacy-enhanced, lightweight solution for tracking what really matters: real time activity, most visited pages, the best referrers and day-to-day/month-to-month users/pageviews statistics.
Understand your customers better than ever. Get all of your customer data — automatically — in your WordPress dashboard.
What are you waiting for?
No tracking code, maintenance, or engineering required. Privacy-enhanced.
Active Analytics Image Gallery
Key Active Analytics Features
- Lazy loading
- Works in Chrome, Firefox, Edge, Safari, Opera
- Tracks users, pageviews, devices (mobile vs. desktop), referrers
- Displays a live feed of pageviews and referrers
- Broken down top posts and top pages
- Data retention options
- Page view tracking migration options
- Does not conflict with caching plugins
- Does not conflict with other performance plugins
- Does not conflict with Cloudflare
SpeedFactor is now part of Lighthouse!
Active Analytics is a lightweight WordPress solution. No cookies and fully compliant with GDPR, CCPA and PECR. Made in the EU, powered by your own web host (all data is stored locally). 🇪🇺
Active Analytics is built for privacy-conscious site owners. You get valuable and actionable stats to help you improve your efforts while your visitors keep having a nice and enjoyable experience.
Active Analytics is simple analytics. It is easy to understand, and it cuts through the noise. Check your site traffic and get all the essential insights on one page in one minute. There are no layers of menus, there is no need for you to build custom reports, custom dashboards or PowerPoint documents.
Why Active Analytics?
Google Analytics 4 (GA4) is overkill for most website owners. It’s a powerful but complex tool that takes time to understand and requires training. Google Analytics 4 (GA4) collects way too many data points, and it’s not easy to see what you require at a glance.
Active Analytics is easy to use and understand, with no training or prior experience necessary. Active Analytics cuts through the noise by presenting all the important website traffic insights and metrics.
There are no layers of navigational menus, there is no need to create custom reports. You get all the essential web analytics at a glance, so you can focus on creating a better site.