If you follow technology trends in recent years, you can’t help but notice the number of people running their Amazon business from home using their laptops or phones. The obvious thoughts arising from seeing this will be wondering how they do it and if you could repeat this yourself.
To find an answer, you will need to check out the alternative methods of running an Amazon business, just using one of these devices. That way, you will be able to decide for yourself which is the most appropriate course of action to get the outcome you are looking for.
The choice between selling digital and physical products
While your own experience of Amazon might have been buying a new phone charger or a DVD or Blu-ray back in the day, that is not all that is sold on the platform. You can also buy or sell digital products that are sold as downloads. These are most commonly e-books and can be created yourself or ghostwritten by somebody you find on Fiverr, according to your brief.
Amazon also has a print-on-demand service, which bridges the gap between physical and digital products. You upload a template for a guide, journal, or diary to Amazon, and when one is ordered, they print and send it to the customer for you. Of course, they take a cut for this, but you have no products to handle.
Taking advantage of Amazon FBA
If you decide to opt for physical products, you can do this using your device as well. Instead of having the products you have researched and decided to sell sent to you, you can have them sent directly from your supplier to one of the many Amazon fulfilment centers around the country or the world. When an order comes in, they will then pick, pack, and send your item to the customer and also deal with returns.
As with print-on-demand, there is a fee for storage and each item sold, but you will never have any logistical restraints and can run your business from practically anywhere.
Outsourcing your marketing
Regardless of which option you take, there is still the final piece of the puzzle – putting together your listings. To help with this, you will need to find a specialist Amazon marketing company like Nuanced Media. Amazon is a different beat entirely to regular online marketing, and they will show you what needs to be done to make your listing stand out and catch the potential customer’s eye.
Doing this can have its advantages over learning yourself (possibly the hard way), and while this again comes with a fee, it can certainly reduce the steepness and expense of your learning curve.
Final thoughts
Having an Amazon business isn’t for everyone, but there are plenty of ways you could go about it, even if you just have a laptop or phone. You need to make some key decisions about the type of products you are going to sell and how you will get it to the customer. Finally, you need to rely on expert advice to get off to the best start possible, rather than trying to work it all out yourself.
